The body’s most visible tissue and the most obvious place to observe the effects of aging is the skin. Our body's collagen begins to decrease as we age* Improved skin health – adding collagen to your diet may help improve the strength, elasticity, and moisture in your skin which reduces the appearance of wrinkles. Collagen helps give our skin strength and elasticity, along with replacing dead skin cells.* Collagen assists with the conversion of essential nutrients in forming muscle tissue, needed to mend tissue for strong muscles, skin and joints.* May help support joints – collagen may help to as it may help decrease swelling in joints, making it easier to move.* May help increase muscle mass and metabolism – Increasing muscle as we age is vital for posture, bone health, and increasing energy.* Collagen is a naturally occurring protein in the body that helps to repair skin and keep it strong. As we age, our natural production slows down but certain lifestyle factors can also contribute to the breakdown of collagen, making our skin appear dull and quicken the aging process. Taking collagen supplements is a great way to enhance skin health and provides amino acids that help in reducing the appearance of fine lines and wrinkles and strengthens the fibers giving the skin a youthful look. The collagen network in bone confers structural strength to bone tissue and prevents bone fragility. Deficient or defective collagen production, as can occur with aging, is a risk factor for fractures and other bone deformities.Type I collagen is also the major protein found in skin connective tissue where it is responsible for providing skin with its tensile strength and resiliency. Type III collagen is found at high levels in cardiovascular tissue and also in newly developing skin. It is essential for the proper development of the cardiovascular system and skin tissue. Types I and III collagen are often found together in the same tissues, as each form complements the structural integrity of the other.Vitamin C is required for the synthesis of collagen and participates at nearly every step of the process. The critical role of vitamin C involves preventing the inactivation of several key enzymes required for collagen biosynthesis. Studies suggest that vitamin C enhances the function of fibroblasts and promotes an increased level of collagen deposition by these cells in human tissue. Vitamin C also functions to promote the strengthening of the collagen matrix and supports an increased level of collagen density in organs and tissues. These effects of vitamin C also suggest that intake levels of this vitamin may be inadequate as we age. As oxidative stress in tissues increases with age, there is an increased requirement for this crucial antioxidant vitamin to promote optimal collagen production. *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. . This product is labelled to United States standards and may differ from similar products sold elsewhere in its ingredients, labeling and allergen warningsVitamin C (as Calcium Ascorbate) 30mg, Calcium 3.9mg, Sodium 11.4mg, Collagen Types 1 & 3 (source: Bovine) 2,000 mg, Gelatin (capsule), microcrystalline cellulose.Take 4 capsules twice daily on an empty stomach at least 30 minutes before meals. Do not mix with other protein powder supplements. Store in a cool dry place.Statements regarding dietary supplements have not been evaluated by the FDA and are not intended to diagnose, treat, cure, or prevent any disease or health condition.